Website Title – this refers to the title of your website. SEO would be a easier one if the keyword that you are targeting is placed on the title of your website, but it doesn’t mean that you won’t be successful in SEO without it.
Meta Description – Meta description will give you anywhere from 130 up to 160 characters to say something about your website. This will give search engines a quick view of your website, and will quickly check the content that it should contain. Also, this is where you will be describing what your website will be for. You also need to make sure that your description is relevant to the keyword that you want to target, because this will help search engines to determine whether your website is relevant to the keyword.
Meta Tags – these can also be referred to as keywords. These tags will create a list of words or group of words that best describe your website. It is very important because this is what search engines will be checking when visiting your site, and will be the basis whether it is relevant or not.
Content Relevancy – regardless of how good you worked on other on-page SEO factors, everything will be useless if the content that you have on your website is not related to the keywords that you are targeting.
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